Ferrari logo
Ferrari logo

    个性化定制计划

    打造您的法拉利

    在早期，车主对于车用材料选择广泛，包括面料、皮革、木料、色调和表面处理方面，能够建造出真正的一次性产品，充分满足个人的需求和品味。目前法拉利提供多种方案，让客户能够自由定义爱车的所有细节：首先从汽车配置器开始，然后根据个人偏好选择最适合的个性化定制方案。
    选择并打造您的爱车
    个性化定制提供了更多可能
    法拉利Atelier工作室是一间专业工作室，所有客户都可以来这里打造更具特色的法拉利跑车，并根据自己的品味定制车辆。法拉利Atelier工作室旨在确保让客户感受到自己始终是被关注的焦点，在这个真正精致的专属空间内，来宾可在专家团队的帮助下打造非常具有个人特色的定制车辆。

    透过一系列专为客户提供的选项，发现为您的法拉利新车进行个人化定制的可能性

    创作过程 以客为尊

    Tailor Made是法拉利专为需要量身定制的客户所准备的专属方案，旨在创造出外观独特并凸显车主个性与品味的法拉利汽车 。

    All Ferraris deliver a unique emotional impact. Since the very first models were built in the late 1940s and early 1950s, our clients have always insisted on bringing a personal touch to their vehicles. In those early days, owners had huge freedom of choice in terms of the fabrics, leathers, woods, colours and finishes of their cars, resulting in genuinely one-off creations tailored minutely to their individual desires and tastes.

    Tailor Made量身定制方案遵循始于50年代的法拉利传统，并于随后几年持续发展，定制方式允许选用种类广泛的面料、皮革、木料、颜色和饰面，以达成造型独特与量身定制双重目标，以满足当时最富激情与想象力客户的需求。

    受惠于Ferrari Design法拉利设计部门多年来不断研发的成果，如今定制方案中可选择的材质、处理方式和色调的种类无限，忠诚反映出品牌激情、创新与优雅的核心价值 。

    于是呈现出充满创意与个性的独特法拉利汽车，其价值与声望注定随着时间的推移扶摇而上。

    All Ferraris deliver a unique emotional impact. Since the very first models were built in the late 1940s and early 1950s, our clients have always insisted on bringing a personal touch to their vehicles. In those early days, owners had huge freedom of choice in terms of the fabrics, leathers, woods, colours and finishes of their cars, resulting in genuinely one-off creations tailored minutely to their individual desires and tastes.
    客户是创作过程的核心

    Tailor Made只对有限数量的客户开放，每位客户并有一组由Personal Designer个人设计师带领的团队协助，以确保实现独一无二成果，同时保存优良法拉利传统和声望。

    方案包括客户前往位于马拉内罗的Tailor Made Center工厂或上海和纽约分部：在这名副其实的量身定制车间，客户可以亲自触摸选择使用于爱车上的各种材料。于此会面期间，设计师先仔细倾听顾客期望与喜好，再提议几个可能的配置，并将虚拟汽车成品显示于实时预览屏幕上。

    All Ferraris deliver a unique emotional impact. Since the very first models were built in the late 1940s and early 1950s, our clients have always insisted on bringing a personal touch to their vehicles. In those early days, owners had huge freedom of choice in terms of the fabrics, leathers, woods, colours and finishes of their cars, resulting in genuinely one-off creations tailored minutely to their individual desires and tastes.
    法拉利提出充分反映其DNA特质的三大定制系列
    Scuderia系列、Classica系列和 Inedita系列，分别凸显品牌的运动精神、悠久传统以及创新风格。客户能够根据本身偏好，决定是否采用源自一个或更多系列的灵感。 由于不断研发以及应用汽车业内及采纳其他技术领域的趋势影响，法拉利能够提供全新解决方案及创新材料，赋予客户组合选择最大自由度。
    赛车一直都是法拉利DNA的重要组成部分，赛车领域为其提供了一系列独特的材料，包括用橡胶化皮革、工业用织物、Kevlar® 和高科技微纤维、碳纤维饰件、哑光和磨砂饰面金属。