2012
2013

EXTREME INNOVATION

LAFERRARI, THE FIRST HYBRID

EXTREME INNOVATION
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LaFerrari
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EXTREME INNOVATION
2013EXTREME INNOVATION
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MomentsGarage
1947
1947FIRST VICTORY
1948Launch of 166 MM
1949TRIUMPH AT LE MANS
1950
1950A RED MILLE MIGLIA
1950DEBUT IN F1
1951FIRST F1 WIN
1952MARZOTTO'S MONACO WIN
1952VICTORY FOR ASCARI
1953SPORTSCAR CHAMPIONS
1954LAST PAN AMERICAN
1954QUEEN OF PARIS
1955THE LADY OF THE COUPÉ
1956FANGIO CHAMPION
1957LAST MILLE MIGLIA
1957CALIFORNIA DREAMING
1958ELEGANT CHAMPION
1959AMERICAN RESISTANCE
1960
1960SERIES BEGINS
1961RED MONOPOLY
1962MASTERPIECE
1963LE MANS, ITALY
1964HERO OF THE TWO WORLDS
1965VICTORY AT TARGA
1966365 P JEWEL
1967LEGENDARY FINISH
1968TRIBUTE TO THE TRIUMPH
1968ARGENTINE TANGO
1969DINO OF TASMANIA
1969MASTERS OF EUROPE
1969A NEW PARTNER
1970
1970THE 512 S MIRACLE
1971THE 365 GT4 BB
1972CLEAN SWEEP FOR 312 P
1972HOME TRACK
1973DINO 308 GT4 ARRIVES
1974FEVER AT 50
1975LAUDA CHAMPION
1975FIRST TIME
1976AUTOMATICALLY LOVELY
1977NIKI DOUBLE
1978PROPHET AT HOME
1979SCHECKTER WORLD TITLE
1980
19804 PLACES, 8TH TITLE
1981TURBO WIN IN MONACO
1982UNSTOPPABLE 308 GTB
1983OPEN AIR PLEASURE
1984MASTERPIECE OF STYLE
1984FIRST OF A KIND
1985328, LAST ACT
1986AMERICAN SURPRISE
1987ENZO’S DREAM
1988DAY OF FAREWELL
1989MANSELL’S GEARS
1990
1990100TH F1 WIN
1991EVOLUTION OF AN ICON
1992A CLASSIC GT
1993DEDICATED TO CUSTOMERS
1994EXTREME REFINEMENT
1995F1 IN A ROAD CAR
1996SCHUMY’S FIRST
1997REVOLUTIONARY GEARBOX
1998SHAPE AND SPEED
1999RETURN TO THE TOP
2000
200021 YEARS LATER
2001SECOND WORLD TITLE
2002HOMAGE TO THE FOUNDER
2003REMEMBERING AGNELLI
2004UNSTOPPABLE
2005SUPERAMERICA MAGIC
2006EXCLUSIVE XX PROGRAMME
2007KIMI FINAL MASTERPIECE
2008STILL CHAMPIONS
2009BENCHMARK CAR
2010
2010RED FUN
2011FF FOR EVERY CONDITION
2012PERFORMANCE AND DESIGN
2013EXTREME INNOVATION
2014THE ULTIMATE
2015INTO THE FUTURE
201670 YEARS OF AN ICON
2016STOCK MARKET LAUNCH
2017HAPPY 70TH BIRTHDAY!
2018Farewell Sergio
2019DIFFERENT FERRARI FOR DIFFERENT FERRARISTI
2020
2020AN ENORMOUSLY RESILIENT BRAND
2021A YEAR OF GREAT CHANGE
2029
2013Towards new goals

EXTREME INNOVATION

LAFERRARI, THE FIRST HYBRID

There is a thin red line uniting and connecting the limited edition supercars created at Maranello since the early 1980s. The path of this red line was cut with the GTO and continued with the brutal F40, F50 technology, and the iconic Enzo. That line continues with LaFerrari, taking on new colours and shades. Above all, it sketches new horizons in terms of style as much as performance. The LaFerrari is Maranello’s most ambitious project, and in many respects, the state-of-the-art of Ferrari mechanics and technology.

EXTREME INNOVATION

For the first time in the company’s history, it has equipped a GT with two different types of engine: a traditional 12-cylinder 800 hp, and a 120 Kw electric motor, providing the car with 963 hp. The high torque of the electric motor at low speeds and the optimisation of thermal performance at high speed, produces exceptional and continuous thrust.

The batteries are recharged during braking and whenever the heat engine produces excess torque, storing energy that is instantly made available whenever the driver needs it. The LaFerrari’s futuristic aerodynamics are the result of integrated work from the initial planning of the vehicle, involving the Ferrari Styling Centre team and the design and development engineers. This engineering synergy has integrated the active aerodynamics and the hybrid system with the car’s other dynamic control systems to ensure record-breaking performance in all conditions. Indeed, integration with the car controls and dynamic parameters ensures that the active aerodynamics continually adjust to refine downforce and balance through front and rear devices. In this way the LaFerrari combines maximum downforce and minimum drag coefficient in all driving conditions to produce the fastest road car in Maranello’s history. Form married with function. Technology transfer from Formula 1 to production models is one of the historic prerogatives of the Prancing Horse. The LaFerrari is the ultimate synthesis of the know-how gained in Formula 1 and in the creation of road cars, in Maranello’s most ambitious attempt to redefine the limits of automotive technology. With the HY-KERS system it is the most powerful and efficient Ferrari ever. The application of the KERS system, tested on the racetrack and evolved specifically for use on a road car, ensures perfect integration between the V12 and the electric motor, seamlessly combining the advantages of the two propulsion systems.The design and construction of the chassis was an area of close almost symbiotic collaboration in terms of technology transfer between Formula 1 and road cars. A team of the Scuderia and GT- Technical Department engineers and technicians worked from the early stages of the project with input from Rory Byrne, designer of Prancing Horse single-seaters from 1990 to 2000, yielding 11 world titles in Formula1. The chassis is made entirely in-house at Maranello, with the same materials, facilities and production processes used by the Scuderia. Just like in Formula 1, it employs aeronautically derived “pre-preg” compounds: using four composites because each area is designed to meet specific functional requirements. The driving position is also directly derived from F1: with a fixed seat and adjustable steering column and pedals, providing a perfect setup for each driver. The thin red line of Ferrari tradition turns into a strip of asphalt in front of the driver, on which they can enjoy yet another of Maranello’s jewels.

EXTREME INNOVATION

2013 Masterpieces