Maranello, 9 November - Andrea Perrone has become the new head of brand direction at Ferrari, reporting to the CEO Amedeo Felisa.
Perrone will be in charge of all licensing and retail activities, along with new initiatives to strengthen and develop Ferrari’s Brand Equity.
A 41-year-old law graduate, Andrea Perrone has a background in consulting but he has spent much of his career at the Brioni group.
Indeed, at Brioni he rose through the ranks until he became the CEO of the group and its subsidiaries.
11/7/2011Ferrari Board examines very good results for first nine months of 2011
Maranello – The Ferrari Board of Directors, chaired by Luca di Montezemolo, met today to examine the company’s financial results for the...
Ferrari Approved Used Car Programme
Enter the official Ferrari online store
Original spare parts and accessories
Follow the Ferrari Challenge Championships
Ferrari S.p.A. - registered address via Emilia Est 1163, Modena (Italy) - share capital Euro 20.260.000 - VAT no. 00159560366 Enrolled in the register of companies of Modena under no. 00159560366 - Copyright 2014 - All rights reserved