Fifth largest operator in the world in the tyre sector for sales, Pirelli is leader in the high range segments with high technological content. Founded in 1872, there are now 20 Pirelli Tyre factories throughout the world, in four continents, operating in more than 160 countries. Pirelli, listed on Milan Stock Exchange, is distinguished for its long industrial tradition, which has always been combined with capacity for innovation, product quality and brand strength. A strength which, since 2002, has also been based on the fashion and high-tech project of PZero, the value of which has been further recognised by the Formula 1, for which Pirelli Tyre is the exclusive supplier for the three-year term 2011-2013.